Declining Barriers to Innovation

By Jim Euchner, VP, Global Innovation, Goodyear, and RTM Editor-in-Chief

Barriers to innovation are declining. It is easier today for an innovator to get into business than it has been at any time in history. There are many reasons for this, but most are driven by some aspect of the digital revolution. Today’s digital tools help the entrepreneur on every step of his or her journey, from funding to marketing to product delivery.

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