The Challenges of Intellectual Property

By RTM guest editors Irene J. Petrick, Thierry Rayna, and Ludmila Striukova

The pursuit of intellectual property (IP) that can be protected through patents, copyrights, and trademarks has traditionally formed the cornerstone of many companies’ strategies. The general rule of thumb is that IP, when it is well managed, yields sustainable competitive advantage. Recently, however, patent trolls—companies or individuals that buy up patents in bulk—have used as a weapon the very IP that was supposed to protect companies’ core inventions and provide competitive advantage. Wielding their IP ownership, these trolls have blocked its application in new innovations.

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